PACKAGING AND MERCHANDISE DESIGN
(Week 1- Week 14) 28.03.2022 - 01.07.2022
Hussain Waheed (0344802)
Bachelor of Design (Hons) in Creative Media
Packaging and Merchandise design: Final compilation and Reflection
INSTRUCTIONS:
Figure 1.0: Module Information Booklet (MIB) - PDF
Task e-portfolio links:
Exercise 1: Packaging design case study
Figure 1.1: Exercise 1: Case study Final submission - PDF / 12.04.2022
Exercise 2: Box Making
Figure 1.2: Exercise 2: Box making Final submission - PDF / 25.04.2022
Project 1: Educational Happy Meal
Figure 1.3: Project 1: Happy meal final submission - PDF / 27.05.2022
Project 2: Innovative Packaging
Figure 1.4: Project 2: Innovative design Final submission - PDF / 04.06.2022
Final Project: Promotional merchandise and Pop display
Figure 1.1: Final Project: Merchandise and Pop display Final submission - PDF / 06.07.2022
REFLECTION
Experience: This module had some of the most fun tasks so far and I very much enjoyed almost all of them. Designing labels and packagings while applying them physically and building boxes were a lot of fun and enjoyable. I had time management issues with other modules so at the final weeks it was tough to manage and put a lot of effort into every assignment although I wanted to. But still I feel like I managed pretty well.
Observations: Mr.Shamsul was very helpful and always available for feedbacks and help. He gave good feedback and suggestions and always helped with every task. I very much appreciate his help during the tasks.
Findings: I found some very interesting understandings on applying designs into physical use such as products, packaging and merchandise. When I did the research I came across so many similar designs. There are so many reasons for every element, colour and style. However I found lots of gaps for creativity as well. I saw so many brands going after the same styles without much creative diversions. I feel like market audience is changing and old school designs ad styles need to be up to date with new generations.
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